Friday, May 11, 2012

ROL: Be Righteous.

ROL (Return on Life) is a qualitative counterpart of the quantitative marketing analytic, ROI. ROI greatly increases when a little input generates a significantly greater output. Likewise, ROL increases when small life changes produce a greater quality of life. This week's ROL is about being righteous. To avoid any potential confusion, being righteous is the polar opposite of being self righteous.

I was wandering through the Super Mega Ginormous Big Box Mart on Sunday evening, looking for some sweets to temper my wife's sadness at the impending loss of her friends, the "Desperate Housewives." ( As an aside, who is the most unlikable character on concluding TV series: Hugh Laurie's drug addicted narcissistic Gregory House or Teri Hatcher's babbling perpetual victim Susan Mayer Delfino?) Before I settled on a below average Turtle Chocolate Cake for two, I passed by a huge display of grilling stuff and grabbed a large bottle of mustard.
In big print, the label on the 18 oz. bottle of mustard said "50% MORE" and in small print the label added "than our 12 oz". Nowhere did the label say "our relish offers tips on long division."

The label on the mustard is in fact 100% right. Since there was no mention of "50% more for the same price as our 12 oz.", I can only conclude that the differential in font size and font style was intended to mislead the consumer. I further postulate that if the mustard maker feels a need to confuse me about size, there may be other facts the manufacturer is trying to hide.

A friend of mine that also happens to be a Rabbi is fond of saying "Being right and being righteous are not the same." I heartily agree.

How do you feel when people hide behind being right instead of striving to be righteous? Any examples?

Tuesday, May 8, 2012

Commitment To Excellence.

I posted in April about tracking my nutrition in order to gain (longevity) by losing (weight). 4 weeks in and 4 pounds lost. 7% down and 93% left to go. As an early evaluation, 4 pounds lost is better than 3 pounds lost but not as good as 5 pounds lost. Along with the good news of slow but steady progression comes a new but familiar challenge.

I have hit the next phase of healthy eating. Since as a civilization we haven't been in the era of plenty for nearly as long as we were in eons of scarcity, my body is interpreting my change in eating habits as a lack of available food. My appetite has been on over-drive and my sweet tooth is singing a siren's song.

The choice is mine. I can give in to my cravings and regain the lost weight (and then some). Or I can make a few small changes (adding a little more exercise to allow for an occasional sweet treat) and forge ahead.

So it is with most things in life. I can chase something more appealing knowing full well that the end result will most likely lead to regression. Or I can continue on a proven plan for success making minor alterations as circumstances dictate. Given my desire to lose some weight, the choices I have made in the past are apparent. The end result with my current commitment to excellence has yet to be determined.

Given the option of moving forward with a steady program or chasing something (apparently) sweeter, what choices have you made? How did it work out? In the end, how did you feel about your choice?

Sunday, May 6, 2012

Weekend Magazine: Public School Education

Friday, May 4, 2012
Brookview Elementary School
Rockford, Illinois

7:30 A.M.

8:15 A.M.
9:00 A.M.
for the

The value of a public school education.